Color Calendar October 9 Today's Color: Yellow Oxide

Color Calendar | October 9th

Today's color: Yellow ochre

Yellow ochre is a prestigious color used in ancient clothing.
It has a reddish orange color and a warmth like the afterglow of the sun.
The yellow ochre worn by Heian aristocrats was also a color that symbolized rank and prestige.

A story of color

The last remaining light in the evening sky.
The color of quiet courage, like a gentle light shining on someone's back.
Yellow ochre is a "lingering sense of hope" that is unobtrusive but certainly there.

A word to young readers

"Odan" is a color similar to mango sorbet.
It's lively but a little subdued, perfect for an autumn afternoon.
A spoonful of orange to suit your mood today.

In the world of WABISUKE...

Yellow ochre is "memory of light."
By adding product introductions and poetic visuals,
It can express quiet strength and the lingering feeling of the season.

Tomorrow is "Benikaba"
The trees begin to turn crimson red, signaling the official start of autumn.